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Google, Buying Links and “SED” (Search Engine De-optimization)

Tuesday, July 24th, 2007

To buy or not to buy that is the question! Is it wrong to buy links? Should Google penalize your site if you buy links?
Firstly, Google is the largest link seller of them all – so it makes sense that they penalize other sites for the same practice that makes them as successful as they [...]

SMO – Marketing Viral Videos

Thursday, June 28th, 2007

So you’ve heard about it… the power of “social marketing”, specifically viral videos. Social media sites specializing in video such as YouTube, Google Video and others are growing by strides everyday. These sites are not just video blogs they are media distribution channels that large and small businesses are tapping into to spread their marketing [...]

Who do you want building your site?

Tuesday, June 26th, 2007

Web developers are a dime a dozen! So what separates us from the rest? Our web development projects are handled from a marketing perspective. Being experts in SEO, SEM, and SMO we consider the day after development –  before our designers begin to draw mock-ups.
Our advanced knowledge of internet marketing gives our designs a unique advantage. Most of our web development projects are [...]

From Freelance to Company

Monday, June 25th, 2007

WebTov used to be just me.
Actually there was no “WebTov” just me doing freelance SEO and SEM consulting from my home in Israel. Things were good and clients were happy, but things were about to change. Word of mouth was enough to have my phone ringing non-stop. At first I wasn’t interested in expanding my [...]